This is a pet peeve of mine. I hate it when sites assume you have flash or more so that you will grant them access to run it for you. If you are going to use flash I think you owe it to your audience to provide "no scrpit" content (as the Korn's web design tool tried to suggest to them). You should probably do some testing of your site without scripts running to see what people are seeing.Most importantly, if you are going to insist on flash content for your best presentation, you need to make it worth while. Text fading in and out is not selling too many products. Of course, they are award winning, and I'm a start up.